cart abandonment RSS
While businesses worldwide have started to see their operations stabilise, they will be tested once again as higher expectations of the digital experience are on the rise. According to Experian’s... more
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The problem for most online e-commerce stores is that cart abandonment is on the rise. The data has shown a continuing upward trend, with a near 15% rise in online abandonments since 2010. The industry experiencing the highest rate of abandonment is travel, with an average abandonment rate of 80.1%. The reasons that people are [...]