Russia and the countries of Central Asia are some of the world’s fastest-growing card markets, showing rates of growth similar to those of Central and Eastern Europe 17 years ago.
The annual Eurasian Payment Cards Yearbook reports the differences in issuance, acceptance and use of different payment methods at the ATM, at POS and on the internet across the Eurasian nations. Further, key performance indicators and notable market trends by country have been added.
The Eurasian Payment Cards Yearbook is an invaluable tool for Banks, international cards schemes, payment processors, merchant acquirers and other key industry players.
The high quality market data is essential for strategic planning and informed decision making. The scheme-level market data allows for competitive benchmarking at a country and regional level, and helps identify growth opportunities.