Russia and the countries of Central Asia are some of the world’s fastest-growing card markets, showing rates of growth similar to those of Central and Eastern Europe 20 years ago - they are also beginning their transformation away from Cards and into Digital payments.
The annual Eurasian Digital and Card Payment Yearbook report the similarities and differences in issuance and card use by country in Eurasia, including: acceptance networks, usage at ATM, POS, mobile commerce and internet payments across the Eurasian nations. It then investigates the power of digitalisation and the race for all countries to be onboard this trend and establish their systems to enable smooth domestic and increasingly important, cross-border payments. The Eurasian Digital and Card Payment Yearbook is an invaluable tool for national central banks, commercial banks, non-bank payment companies, PSP's, payment processors, merchant acquirers, FinTech development strategists, management consultants and all other key industry players.
The high-quality market data is essential for strategic planning and informed decision making. The scheme-level market data allows for competitive benchmarking at a country and regional level and helps identify market trends and growth opportunities.