Retailers, merchants, banks, and marketers are understanding the benefits of offering customers
Omni-Channel ways to shop – via the internet, through social media channels and apps and the ability to sell, cross-sell, upsell, reward and personalise the shopper experience is a highly attractive proposition. We expect to see even more retailers adopting an Omni-Channel strategy across all their sales channels next year.
PCM has teamed up with ACI and RBTE for a survey which aims to give the industry insight.
This survey focuses on channel payment, security and fraud initiatives as part of a broader omni-channel retail strategy.
To take the survey please click HERE
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