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Marketing effort to promote NFC payments in UK

Marketing effort to promote NFC payments in UK

Barclaycard, McDonald’s, and other major brands are about to set contactless payment awareness campaigns in motion to boost consumer education and encourage NFC use. Only 20% of contactless cardholders have ever used their cards to make a contactless transaction, and just 5% of those owners use their cards for contactless payments more than once a [...]

The post Marketing effort to promote NFC payments in UK appeared first on Payments Cards & Mobile.

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