Following an initial launch in Caen, Lille, Nice, Strasbourg and Rennes in 2014, Orange has confirmed its commitment to mobile payment in France by launching Orange Cash nationwide in partnership with Visa.
Orange Cash is a prepaid rechargeable account for Orange customers, which requires
Orange Cash launches with Visa across France
downloading the free Orange Cash application to a smartphone. Orange Cash users can then make payments in all stores which accept contactless payment and on websites accepting Visa Cards.
Orange Cash is a great shopping companion, and is already making purchases easier in 324,000 points of sale across France. Customers receive information on exclusive offers from Orange Cash partners. The application displays deals located nearby, so users can take advantage of offers from stores like Relay, Etam, Paul and Picard.
Orange Cash is the first prepaid NFC mobile payment solution from a mobile operator in France. It uses Visa contactless technology and is operated by the Wirecard group and Wirecard Card Solutions, a member of Visa Europe.
Orange Cash offers a level of security identical to a bank contactless card, thanks to the SIM card supplied by Orange. A secret code is required for payments of over €20. Users can also have it activated for all payments of €1 and up. If a user’s phone is stolen, they can immediately block the Orange Cash service by calling the dedicated Orange Cash customer service 24/7.
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