New research from Ovum says banks that are promoting contactless technology are focusing on the wrong target and should switch their short-term focus to m-commerce. M-Commerce: Seizing the Immediate Opportunity to Build for the Future found industry players are expressing renewed interest in m-commerce as m-banking services take root. Alex Kwiatkowski, principal analyst at Ovum [...]
The post Banks should put m-commerce before contactless appeared first on Payments Cards & Mobile.
